LAUNCHING SEPT 24 400+ Athletes V3S Proformance Network
www.BigMLMLaunch.com
V3S Proformance Network is Looking for Area Leaders and Distributors!!!
PROformance started out as " VitaCube / V3S " (when the products were only available to Pro & Olympic athletes). They've been a product-oriented company ONLY, up until now (i.e., not a network marketing company that focused on opportunity/timing). Some major developments took place in April. They received $9.25 million (with about $17 million dollars more on the way) to fund a major media blitz that's now been mapped out for the next 9 months. It begins in June. The blitz will focus on timing & opportunity; the power of sampling; and the power of CELEBRITIES in getting people's attention, giving instant credibility, and making people more open to our message and the good we can do in their lives.
There are 3 things that stand out about this project in our minds:
1) The "Nike of Nutrition" -- Endorsers Money Can't Buy:
PROformance already has 400+ celebrities, sports stars & Olympic athletes -- celebrities at the A++ level (see below). STARS get people's ATTENTION.
Our stars also bring immediate CREDIBILITY to the products and opportunity.
Think about Nike's marketing strategy-- Nike didn't sell their basketball shoes with science, benefits, features, or even performance claims. They just showed Michael Jordan wearing them. Same in golf, with Tiger Woods.
2) Lead Products Are FUN -- The Answer to Red Bull & a Snickers Bar:
The Lead Product is ideal -- it's built for sampling, consumability and fun. You get the energy of a Red Bull (E-FORCE), without the caffeine/sugar. And it's cheaper ($1.00 a serving).
There's also another great "sampling" product (called S-ZONE) which gives the satisfaction of a kingsize Snickers bar, without the calories. Plus it contains Hoodia (the ingredient in TrimSpa), and a natural mood-booster (increases serotonin for the "feel-good" factor). And it's also cheaper ($0.88 a serving).
These two lead products are cheaper, yet healthier so you don't have to sell science & nutrition. There's no trade-off in taste, and NO sugar/caffeine/harmful ingredients. You instantly know they work - i.e., you have energy, and you're not hungry.
The best athletes in the world say these products are the best in the world (we have these on video, and are gathering even more for the Media Blitz). The two lead products are individually portion-packed -- ideal for sampling, sharing, and conversations. Word-of-mouth marketing happens spontaneously. ("It's as fun & easy as giving out candies.")
**IMPORTANT** Points 1 & 2 above shorten the Sales Cycle, shorten the Recruiting Cycle, and shorten the Duplication Cycle -- and you know how important this is to network marketing!!!
It's also great that you can achieve momentum with safe claims here. Because celebrities give you instant attention, excitement & credibility, and because fun, sample-friendly products create word-of-mouth buzz, the company doesn't run the risk of 'questionable' health claims to get people's attention. As we know, so many companies created momentum with claims, only to get into trouble with the FDA as soon as they gain any kind of traction in the marketplace - particularly today. This won't happen here.
3) Huge Advertising Budget & A-List Marketing Team:
The company just got $9 million dollars, with options on another $17 million dollars, and - since all the other pieces of the company are already in place - they can put this into major national advertising/ publicity campaigns. Not only do we have the star power and the products, we also have the money to generate a buzz in the marketplace and sales.
This has attracted two A-List marketing groups to the table (one who does the marketing for Frontier Airlines, and the other does the marketing for Apple Computer, Sony, Comcast, NASCAR, Major League Baseball, Microsoft...). They want to design for PROformance a high-impact, ESPN-meets-Access-Hollywood-style movie/flash; a massive AOL-style CD campaign; ads in national publications like Oprah, People Magazine, USA Today, Sports Illustrated, Forbes, etc.; they're also in conversations with the best-in-class production company to create some high-visibility infomercials.
We believe we're going to be the next big company in the industry everyone will be talking about.
P.S. By the way, each of the products has an extensive Physician's Desk Reference, and has passed scrutiny from nutritionists & coaches of multi-million-dollar pro athletes & teams. The products were developed by the Staff Nutritionist to the White House for two U.S. Presidents & the U.S. Olympic Team (Dr. Wheeler). Here's also a link to last month's Press Release on our strategic partnership with UTEK, making PROformance the company with the largest R & D in the country in nutrition: http://biz.yahoo.com/bw/050523/235235.html?.v=1
Matthew Jamieson
1-506-850-3219
posted by Matthew Jamieson at 2:39 PM
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